Ski vs Après-Ski: What's Your Alpine Style?

 
 

Slopes or Champagne?

As ski season draws to a close, it brings forth an essential winter question for 2025/2026: Are you the woman who thrills at the thought of carving through fresh powder, or do you find your bliss sipping champagne at the après-ski bar? It’s never too late to start planning for the next trip.

Skiing: Adventure Meets Elegance

If your pulse quickens at the idea of pristine mountain runs, world-class resorts like Courchevel, St. Moritz, and Verbier offer luxury and adrenaline in equal measure. Picture yourself perfecting your turns with a private instructor, relaxing between runs on heated chairlifts, or enjoying gourmet cuisine atop snowy peaks. Skiing is more than sport—it's an elegant, adventurous lifestyle tailored for the sophisticated woman.

My personal favourite is Kitzbuhel, it’s unassuming with architecture that seems like it came out of a fairy tale. The slopes cater to all, baby slopes that you can quickly conquer to more advanced black slopes. Not to mention the breathtaking views. After a day on the mountain you can head downtown. The small town has a handful of restaurants and bars - no, seriously there’s only a handful. It somehow only adds to the charm of the place. Just make sure you bring cash with you - the banking situation is set in the 90s and many spots don’t accept card payments.

Après-Ski: Where Sophistication Meets Snow

Of course, not everyone is here strictly for the slopes. Après-ski is an art form, a luxurious experience where fashion reigns over function. Imagine fur-lined terraces bustling with live music, chic chalet lounges serving perfectly mixed Negronis, and exclusive parties where designer ski outfits take center stage.

Luxury resorts recognise that après-ski can be even more memorable than the skiing itself. Indulge in deep-tissue massages after a chilly day outside, treat yourself to Michelin-starred mountain dining, or mingle with fellow sophisticates in members-only lounges. Here, winter sports gracefully blend with glamour.

Minerva and the Alpine Experience

At Minerva, we celebrate refined experiences shared with like-minded women. Ski season is not just about athleticism or indulgence—it's about building new connections.

Keep your calendars ready for our exclusive Minerva ski retreat coming in 2026. Whether you choose the slopes, the après-ski glamour or both, Minerva promises a winter escape designed for women who thrive in sophisticated company.

 
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